Supporting local businesses 

1. Airlines like Air Peace, is a positive step for any nation. It can help to foster national pride, create jobs, and contribute to economic growth. As Nigeria’s airline, Air Peace could benefit from such encouragement, potentially expanding its services and enhancing connectivity both within Nigeria and internationally. It’s great to see citizens advocating for the success of their homegrown companies! ✈️🇳🇬

*Perspective* : From a consumer standpoint, the primary factors often include price, service quality, and overall value for money. If Air Peace, led by Allen Onyema, is offering competitive services, even at a slightly higher price point, consumers may choose to patronize the airline to support a local business that contributes to the national economy. The unique offerings, such as local cuisine like Egusi soup and Amala, could be a differentiating factor that adds value to the customer experience.

*Market Competition:* Healthy competition in any market, including aviation, is beneficial as it can lead to better services and lower prices for consumers. The entry of Air Peace into the Lagos-London route has already had a significant impact on ticket prices, prompting foreign airlines to reduce their fares. This indicates that Air Peace has been a disruptive force in the market, challenging the status quo and potentially benefiting consumers.

*National Loyalty and Economic Impact:* There’s also the aspect of national loyalty and economic impact. Supporting local businesses like Air Peace can have positive ripple effects on the Nigerian economy, including job creation and retention of wealth within the country. However, if Air Peace were to withdraw due to low patronage, and foreign airlines revert to higher pricing, this could have a negative impact on consumers and the broader economy.

Ultimately, the decision to choose Air Peace or a foreign airline may come down to individual preferences and priorities. Some may prioritize lower prices, while others may place higher value on supporting local businesses and enjoying a unique in-flight experience. It’s a personal decision that each traveler must make based on their own values and circumstances.

• It’s important for consumers to stay informed and consider the long-term implications of their choices, not just the immediate cost savings. The aviation industry is indeed complex, and decisions made by consumers today can shape the market dynamics of tomorrow.
• E-signed:
• 
• Princess Dr Omolabake Kosoko-King
  Founder Hope2023 mandate